In healthcare and Med Device, referral management is the heartbeat of growth and a challenge that standard CRMs often cannot solve. Medical device companies, specialty clinics, and ACOs live and breathe on provider referrals, and visibility into those networks can make or break growth.
That is where Salesforce Maps comes in. At Wise Wolves, we are all about maximizing ROI for our clients, and Maps is a tool that can transform how organizations manage their referral networks. With Maps, clients gain smarter territory planning, clearer visibility into provider relationships, and mobile-friendly access for field teams. For the right accounts in your patch, this is a primo upsell opportunity that drives real business value.
More Than an Add-On: A Strategic Asset
First off, let's be clear. Maps isn't just another fancy add-on. It’s a strategic asset for clients who live and die by referrals:
- Medical device companies
- Specialty clinics
- ACOs
For them, referrals are the lifeblood. Maps lets them visualize, optimize, and grow networks like never before.
Seamless Integration with Salesforce
Here's the real kicker. Maps integrates seamlessly with the rest of the Salesforce ecosystem. We're talking Health Cloud, Service Cloud, the works. This means our clients can leverage their existing Salesforce investment to supercharge their referral management. It's not just about adding a feature. It's about unlocking the full potential of their CRM.
Positioning Maps: Solving Real Pain Points
Now, I know what you're thinking, How do I position this to my clients? Simple. Focus on the pain points Maps solves:
- Inefficient field sales routing? Maps optimizes routes, increasing productivity.
- Struggling to identify high-value referral sources? Maps visualizes data to uncover hidden gems.
- Difficulty managing complex provider networks? Maps simplifies territory management and provider engagement.
The ROI Story Clients Want to Hear
Let's talk ROI, because that's what really gets decision-makers excited. Before implementing Maps, clients have forecasted increases in field team productivity by 20% and boosts in customer engagement scores by 15%.
But it's not just about the numbers. It's about the transformation in how our clients operate. With Maps, they're not just managing referrals. They're strategically growing their networks, optimizing their outreach, and making data-driven decisions that drive real business growth.
Beyond Sales: Strategic Growth in Action
Maps empowers clients to go beyond day-to-day sales and truly build for the future. This means:
- Mobile power: In today's world, field teams need access to information on the go. Maps mobile app puts all this power in their pockets, allowing them to adapt on the fly and make the most of every opportunity.
- HIPAA compliance: For healthcare clients, HIPAA compliance is non-negotiable. Maps ensures data is secure while still being accessible to the right people at the right time.
- Visualization impact: Seeing data on a map creates “aha” moments that spark new strategies and opportunities.
- Easy entry point: A 30-day, single-license trial quickly demonstrates value and builds momentum
Handling Common Objections
You might encounter some objections. Here's how to handle them:
- "We're already stretched thin."
- Response: Maps actually saves time by optimizing routes and territories. It's an investment in efficiency. (not to mention, very straightforward to setup given its ability to plug & play with CRM)
- "Our current process works fine."
- Response: But imagine doing it in half the time with twice the results. That's what Maps can offer.
- "It sounds complicated."
- Response: It integrates seamlessly with your existing Salesforce setup. We'll ensure a smooth implementation and provide all the training you need.
Ready to Take the Next Step?
Let’s show our clients how Salesforce Maps can take their referral game to the next level. We are not just implementing software, we are transforming how they do business. We are helping them work smarter, not harder, and that is what Wise Wolves is all about.
We are not just supporting clients, we are leading the pack toward smarter growth. Together, we make sure no opportunity slips away. Let’s lead the pack and make it happen!